Archive for Trade Shows
Trade Shows… Where Social Media Comes Alive
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Social Marketing Leads to Real Life Connections at Conferences & Events
Social media is an essential ingredient of internet marketing and is energizing the field to face to face marketing at trade shows and conferences. New media technologies make it easier than ever to create meaningful relationships prior to, during, and after face to face events.
Integrating social media and trade show (face to face) marketing is a business development strategy that will prove invaluable in the coming years. Many people are actively engaged in social marketing techniques and every few weeks new tools emerge to improve upon this process.
The Virtual Trade Show is a new social media tool that is not talked about too often. Virtual Trade Show venues are high tech through and through, combining webcasting, text, video and group chat, blogging, virtual booth space, forums and ample opportunities for brand marketing.
Virtual Trade Shows appeal to the green market because they reduce the massive carbon footprint of all of the travel and freight involved with a traditional show. They appeal to show goers because of the ease of access. Keynote addresses and conference presentations can be viewed live or on demand.
Integrating the social media technologies of Virtual Trade Shows with Live Trade Shows is already taking place, and this will continue as more people make use of these techniques. One thing is for sure, developing meaningful relationships with potential clients is getting easier than ever.
Miss USA Crown Showcased in an ExPrT Display
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ExPrT- Exhibit Fabricators for Diamond Nexus Labs
Diamond Nexus Labs, the creators of the 2009 Miss USA crown, chose ExPrT to create a fantastic display to showcase the crown at this spring’s Miss USA pageant in Las Vegas. The owner of Diamond Nexus Labs, Gary LaCourt wanted an “upscale” display to feature the crown as well as the flexibility of being able to re-use the display for other events in the future.
The custom display cases were faced with a mahogany laminate and then wrapped with graphics. This allows the flexibility of using the wood-grained cases for a high-end look, or adding new graphic wraps to tie into future marketing campaigns. The ExpoSpaceSaver backwall hybrid display is portable and can be used separately for smaller shows and conferences. The backwall display features an aluminum support structure and graphics that can be changed to update the display.
Miss USA 2009 Crown Display
Wisconsin Pharmacal Company Circular Hanging Sign
Posted by: | CommentsExPrT Exhibits, Graphics & Signs just completed a new circular hanging graphic for Wisconsin Pharmacal Company.
This pillowcase construction tension fabric hanging sign is 14′ in diameter x 3′ 6″ in height. It has an aluminum frame and full color dye-sub graphics.
4 views of the new Wisconsin Pharmacal Company hanging sign.
ExPrT Named A Recommended Supplier on Business.com
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ExPrT Green Display at Biz Tech Milwaukee
Good News From ExPrT Exhibits, Graphics & Signs
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Premier exhibit house expands online presence.
FOR IMMEDIATE RELEASE
3/30/2009 – ExPrT, an online provider of custom exhibits and portable trade show products, launched its upgraded website on March 30th. The new ExPrT website features a full range of display products, including portable tabletop and backwall displays, banner stands and hanging graphics as well as featuring their custom exhibit work for children’s museums and corporate trade shows.
ExPrT.com
Innovation
The owners of ExPrT, Russ DuQuaine and Scott Siebenlist, believe it is important to commit to innovation… even in hard times.
“Our company is built upon a solid foundation of experience. When it gets down to it, hard times challenge us to become more creative with less. We see this as an opportunity for innovation,” says Siebenlist. “This is why we are committed to keeping up with the latest technology for our website. The new ExPrT website provides links to our blog, easy access to our display supplies, product videos, and an online portfolio of our work.”
Free Popup Display Rentals
ExPrT is celebrating the launch with a promotion for Free Popup Display Rentals.
“Our new Free Popup Display Rentals include the use of our 8′curved Expolinc popup display hardware for one week. The client simply pays for the mural graphic and shipping. It is a great way to go green by re-using display hardware, and our clients save money in the process. Offer is limited to availability. Additional details are listed on the ExPrT website,” says Siebenlist.
Social Media Drives ExPrT Success
ExPrT attributes part of their online success to the web developers at KD Interactive because of their outstanding SEO technology.
According to DuQuaine, “We pay attention to the latest developments in online marketing because it is so clearly linked to our industry. Beyond our website and company blog, we have a presence on a variety of social media sites like: ExhibitFiles, LinkedIn, Twitter, SohoBizTube, Facebook, Green Museums, and TSNN. We even started a LinkedIn Group called “Greener Tradeshows” to share information and stay on the cutting edge of industry trends.”
We have been featured on sites like the Trade Show News Network and The Green Familia.
Poised to Expand in 2009
“2009 is shaping up to be a year of expansion as we get ready to launch a new traveling exhibit for children’s museums, showcase new eco-friendly exhibit choices, and increase our online presence in the portable trade show industry. The ExPrT website will be a vehicle of communication as we launch new initiatives throughout the year,” says DuQuaine.
About ExPrT – Exhibits, Graphics & Signs
ExPrT Exhibits, Graphics & Signs, founded in 1996, is an online provider of custom exhibits for museums and trade shows, and offers a wide variety of portable event display products. The company is based in the Metro-Milwaukee area in Wisconsin and serves clients throughout the United States.
Members of the MMAC and the Better Business Bureau.
Free Popup Display Rental Program
Posted by: | CommentsThe Exhibitor 2009 Trade Show Convention is taking place this week. Here is a shout out to all of our friends attending the show! This is the week when the trade show industry launches the newest trade show products and offers trade show specials.
We were considering what special to offer from ExPrT a few weeks ago. We were inspired when a member of the LinkedIn group “Greener Tradeshows” challenged us with the concept of “selling less” to be encourage sustainable business practices. We thought about it and decided to try a new twist on an old idea – trade show rentals.
Introducing ExPrT’s new Free Popup Display Rental Program.
We include the use of our 8’curved Expolinc popup display hardware for one week. The client simply pays for the mural graphic and shipping. It is a great way to go green by re-using display hardware, and our clients save money in the process. Offer is limited to availability. Additional details are listed on the ExPrT website.
